Hey, I'm Jai. I build data‑driven, AI‑accelerated products that remove friction, grow revenue, and improve customer experience. 4+ years leading cross‑functional delivery across fintech, onboarding, and digital acquisition.
SCROLL
I’m a Product Manager specializing in digital onboarding, acquisition funnels, and marketplace‑style optimization. I combine UX research, analytics, and AI‑assisted discovery to uncover experience gaps and turn them into measurable business outcomes. My work spans fintech, loyalty ecosystems, and digital banking, where I’ve delivered multi‑million‑dollar impact, reduced friction across journeys, and partnered with engineering, design, data, and regulatory teams to ship products that scale.
Product Manager
PC Financial · Toronto, ON
2025 — Present
At PC Financial, I lead digital product initiatives across onboarding, acquisition, and loyalty, partnering with engineering, design, data, fraud, and regulatory teams to deliver measurable improvements across the customer journey. I’ve reduced churn by 15%, improved fraud accuracy by 20%, and shipped features that strengthen activation, retention, and trust across mobile and web. My work blends analytics, UX research, and AI‑assisted discovery using Cursor AI to accelerate requirements, shape north‑star concepts, and streamline delivery. I focus on removing friction, optimizing funnels, and building scalable digital experiences that balance customer experience with risk and operational constraints.
Digital Product Owner
Simplii Financial · Toronto, ON
2022 — Present
At Simplii Financial, I owned the end‑to‑end acquisition and onboarding experience across mobile and web, delivering $11M in projected NPV and $200K in recurring revenue through funnel redesigns, targeted optimizations, and improved cross‑sell pathways. I partnered closely with engineering, design, business, and compliance teams to ship features that lifted conversion by 15% and reduced drop‑off across key steps. My work emphasized customer insight, data‑driven decision‑making, and marketplace‑style thinking — applying trust signals, friction reduction, and behavioral patterns to improve digital banking experiences.
20+
Projects Delivered
$2M+
Value Created
4
Years Experience
Honours Bachelor of Commerce
DeGroote School of Business, McMaster University
Specialized in Business Technology Management
Professional Scrum Master (PSM1)
Scrum.org
Looking to launch a product or have some questions? Feel free to contact me.